M.A.C
"A professional makeup brand offering a wide range of products."
19
creators
48
total mentions
Snapshot
Creator activity down 50% over the last 30 days. 2 creators talk about M.A.C regularly with no commercial relationship at all.
Mention activity, last 90 days
3 this month
First mentioned by Lisa Eldridge on Jun 2014 — 149mo ago
💚 Creators who genuinely love M.A.C
"The next one we're going in with is MAC and I like to darken the top here."
Last mentioned 1mo ago"MAC Studio Radiance 24hr Luminous Lift Concealer in NC20 mixed with NC11"
Last mentioned 2mo ago"MAC Studio Radiance 24hr Luminous Lift Concealer in NC20 mixed with NC11"
Last mentioned 4mo ago"This is my new favorite makeup and um...you have to try it."
Not mentioned recently — last seen 13mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with M.A.C
Category reach
Niche — concentrated in 2 categories
Creators who rep M.A.C
2 creators already love M.A.C
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Vogue | 1 mention |
| Pratibha Salian - Beauty Channel | 1 mention |
Competitive landscape
Real brands closest to M.A.C by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| MAC Cosmetics | 4 | 0% |
| NYX PROFESSIONAL MAKEUP | 5 | 0% |
| Manhattan | 1 | 0% |
| MP Cosmetics | 1 | 0% |
| Mehron | 2 | 0% |
The real story
💚 Alexandra Anele, Danielle Kirsty +3 more kept recommending this after the paid deal ended
🔁 2 creators mentioned this organically more than once
🆕 2 creators discussed this for the first time this month
📊 Being discussed by 2 smaller, 7 mid-size, 7 major creators
Based on 48 mentions across 19 creators · Strong evidence
Top creators
Alexandra Anele
12× · Last mentioned 1mo ago — ongoing since 15mo ago
Adriana Braje
7× · Last mentioned 6d ago — ongoing since 140mo ago
Danielle Kirsty
6× · Last mentioned 2mo ago — ongoing since 42mo ago
PONY Syndrome
3× · Last mentioned 2w ago — ongoing since 65mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
1
micro
1
mid
2
macro
5
mega
7
Reaches all creator tiers — genuine community-level spread
Longest partnerships on record