"A line of cosmetics including lip products."
14
creators
48
total mentions
Snapshot
Creator activity up 33% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 1 creator talks about Charlotte Tilbury regularly with no commercial relationship at all.
Mention activity, last 90 days
4 this month ↑
First mentioned by PONY Syndrome on Aug 2021 — 62mo ago
Best deal available
via Nina Ubhi
💚 Creators who genuinely love Charlotte Tilbury
"Charlotte Tilbury iconic nude, we're going to do the same thing."
Last mentioned 2mo ago"I'm obsessed with this makeup on Hunter!"
Not mentioned recently — last seen 14mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with Charlotte Tilbury
Category reach
Niche — concentrated in 2 categories
Products by Charlotte Tilbury
Creators who rep Charlotte Tilbury
1 creators already love Charlotte Tilbury
Genuinely, exclusively unpaid mentions — no code or link ever attached
| spencer barbosa | 1 mention |
Competitive landscape
Real brands closest to Charlotte Tilbury by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Tilbury | 1 | 0% |
| Tyla Beauty | 1 | 0% |
| Patrick Ta | 8 | 13.3% |
| La Mercerie | 1 | 100% |
| MP Cosmetics | 1 | 0% |
The real story
💚 Nina Ubhi kept recommending this after the paid deal ended
📈 Mentions up 33% in the last 30 days (4 vs 3)
📊 Being discussed by 3 mid-size, 7 major creators
🎟 1 active creator code right now
Based on 48 mentions across 14 creators · Strong evidence
Top creators
Nina Ubhi
12× · Last mentioned 1w ago — ongoing since 5mo ago
PONY Syndrome
6× · Last mentioned 2w ago — ongoing since 62mo ago
Tati
3× · Last mentioned 2mo ago — ongoing since 11mo ago
Alexandra Anele
3× · Last mentioned 2mo ago — ongoing since 14mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
mid
1
macro
2
mega
7
Longest partnerships on record