"A luxury skincare brand inspired by Japanese beauty rituals."
5
creators
18
total mentions
Snapshot
Creator activity up 67% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 1 creator talks about Tatcha regularly with no commercial relationship at all.
Mention activity, last 90 days
5 this month ↑
First mentioned by Salish on Aug 2023 — 37mo ago
💚 Creators who genuinely love Tatcha
"The next product I'm going to use is the Tatcha the Kissu Lip Mask."
Last mentioned 9mo agoCreators who rep Tatcha
1 creators already love Tatcha
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Hung Vanngo | 1 mention |
Competitive landscape
Real brands closest to Tatcha by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Details By Tati | 1 | 0% |
| IT COSMETICS | 6 | 0% |
| Tata Harper | 1 | 0% |
| Tushy | 4 | 0% |
| By Terry | 2 | 0% |
The real story
📈 Mentions up 67% in the last 30 days (5 vs 3)
📊 Being discussed by 2 mid-size, 3 major creators
Based on 18 mentions across 5 creators · Strong evidence
Top creators
Jackie Aina
6× · Last mentioned 2w ago — ongoing since 1mo ago
AllyiahsFace
5× · Last mentioned 1w ago — ongoing since 21mo ago
Hyram
5× · Last mentioned 2w ago — ongoing since 25mo ago
Salish
Last mentioned 2w ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
mid
macro
2
mega
3
Top-heavy — reaches large audiences only, no grassroots signal
Longest partnerships on record