Health
Visit brand ↗"A mattress company offering personalized sleep solutions."
46
creators
239
total mentions
Snapshot
Creator activity up 70% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
56 this month ↑
First mentioned by Andrew Huberman on Sept 2021 — 60mo ago
Best deal available
20% off site wide
via Jim Davis
💚 Creators who genuinely love Helix Sleep
"My number one mattress recommendation in 2026 is Helix mattress."
Last mentioned 2mo ago"Their ComfortAdjust Cooling Pillow has truly been life-changing for me."
Last mentioned 4mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with Helix Sleep
Category reach
Niche — concentrated in 3 categories
Products by Helix Sleep
Creators who rep Helix Sleep
Competitive landscape
Real brands closest to Helix Sleep by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Helix | 23 | 3.9% |
| Sweet Night | 1 | 0% |
| Nolah Mattress | 1 | 0% |
| Emma Sleep | 5 | 0% |
| Eight Sleep | 14 | 0% |
The real story
💚 Space Maker Method kept recommending this after the paid deal ended
🔁 1 creator mentioned this organically more than once
📈 Mentions up 70% in the last 30 days (56 vs 33)
🆕 4 creators discussed this for the first time this month
👀 Smaller creators were talking about this 48 days before larger ones
📊 Being discussed by 1 smaller, 10 mid-size, 28 major creators
🎟 3 active creator codes right now
💼 56 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 150 mentions across 46 creators · Strong evidence
Top creators
Jim Davis
19× · Last mentioned 4d ago — ongoing since 1mo ago
The Minimal Mom
19× · Last mentioned 4d ago — ongoing since 16mo ago
Sleep With Me
17× · Last mentioned 3d ago — ongoing since 1mo ago
Andrew Huberman
13× · Last mentioned 2w ago — ongoing since 60mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
1
mid
2
macro
8
mega
28
Grassroots reach — bottoms up, not top down
Longest partnerships on record