Helix
Health
Visit brand ↗"A company that offers sleep products to improve sleep quality."
23
creators
51
total mentions
Snapshot
Creator activity down 50% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 1 creator talks about Helix regularly with no commercial relationship at all.
Mention activity, last 90 days
7 this month
First mentioned by mads asmr on Sept 2021 — 60mo ago
Best deal available
27% Off Sitewide
via True Crime Obsessed
💚 Creators who genuinely love Helix
"My number one mattress recommendation in 2026 is Helix mattress."
Last mentioned 2mo ago"Helix is my number one mattress recommendation for you in 2026."
Last mentioned 3mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with Helix
Category reach
Niche — concentrated in 3 categories
Products by Helix
Creators who rep Helix
1 creators already love Helix
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Space Maker Method | 2 mentions |
Competitive landscape
Real brands closest to Helix by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Helix Sleep | 46 | 0.8% |
| Orion Sleep | 1 | 0% |
| Hug Sleep | 1 | 0% |
| PHF | 1 | 0% |
| Sleep.me | 1 | 0% |
The real story
🔁 1 creator mentioned this organically more than once
🆕 2 creators discussed this for the first time this month
👀 Smaller creators were talking about this 80 days before larger ones
📊 Being discussed by 4 smaller, 7 mid-size, 9 major creators
🎟 2 active creator codes right now
💼 7 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 51 mentions across 23 creators · Strong evidence
Top creators
True Crime Obsessed
6× · Last mentioned 1w ago — ongoing since 5mo ago
Public Figures
5× · Last mentioned 1w ago — ongoing since 5mo ago
Jill
4× · Last mentioned 1mo ago — ongoing since 1mo ago
FrivolousFox ASMR
3× · Last mentioned 2w ago — ongoing since 4mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
4
mid
3
macro
4
mega
9
Grassroots reach — bottoms up, not top down
Longest partnerships on record