First mentioned by Mental Health with Sonali on Sept 2018 — 97mo ago
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via Brittany Broski
Frequently co-sponsored with
Brands sharing 3+ real creators with Headspace
Category reach
Niche — concentrated in 2 categories
Creators who rep Headspace
Competitive landscape
Real brands closest to Headspace by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Calm | 6 | 16.7% |
| Waking Up | 2 | 0% |
| Meditation Studio | 1 | 0% |
| Wispr | 3 | 10% |
| BrainTap | 1 | 0% |
The real story
👀 Smaller creators were talking about this 1981 days before larger ones
📊 Being discussed by 6 mid-size, 6 major creators
🎟 6 active creator codes right now
Based on 14 mentions across 13 creators · Moderate evidence
Top creators
Brittany Broski
Last mentioned 2w ago
Nathaly Cuevas
Last mentioned 1w ago
Aperture
Last mentioned 2w ago
Mental Health with Sonali
Last mentioned 2w ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
2
macro
4
mega
6
Longest partnerships on record