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First mentioned by Insider Beauty on Aug 2022 — 49mo ago
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Creators who rep R.E.M. Beauty
Competitive landscape
Real brands closest to R.E.M. Beauty by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Rare Beauty | 16 | 12.8% |
| Refa | 1 | 0% |
| AMELI | 1 | 0% |
| Refy | 4 | 16.7% |
| Range Beauty | 1 | 0% |
The real story
Organic vs sponsored0% organic
👀 Smaller creators were talking about this 298 days before larger ones
📊 Being discussed by 1 mid-size, 2 major creators
Based on 4 mentions across 3 creators · Limited evidence
Top creators
P
PONY Syndrome
Last mentioned 2w ago
I
Insider Beauty
Last mentioned 2w ago
D
Danielle Kirsty
2× · Not mentioned recently — last seen 35mo ago
Platform fingerprint
YT · 3 creators
4 paid
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
macro
1
mega
2
Top-heavy — reaches large audiences only, no grassroots signal
Longest partnerships on record