Plum
"A brand that offers a variety of skincare and fragrance products."
15
creators
21
total mentions
Snapshot
Creator activity down 60% over the last 30 days. 3 creators talk about Plum regularly with no commercial relationship at all.
Mention activity, last 90 days
2 this month
First mentioned by Diya Dey on Aug 2021 — 63mo ago
Best deal available
via Chetali Chadha
💚 Creators who genuinely love Plum
"Main use kar rahi hoon Plum Rice Water & Niacinamide Toner Aur honestly iska result kaafi smooth & glowing hai…"
Last mentioned 2mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with Plum
Category reach
Niche — concentrated in 3 categories
Creators who rep Plum
3 creators already love Plum
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Hannah Daniel | 2 mentions |
| Glowveda | 1 mention |
| Bharath_135_ | 1 mention |
The real story
🔁 1 creator mentioned this organically more than once
👀 Smaller creators were talking about this 354 days before larger ones
📊 Being discussed by 3 smaller, 5 mid-size, 7 major creators
🎟 3 active creator codes right now
Based on 21 mentions across 15 creators · Strong evidence
Top creators
Subhojit Bose
4× · Last mentioned 2d ago — ongoing since 1mo ago
Divya styles
2× · Last mentioned 1mo ago — ongoing since 29mo ago
Chetali Chadha
2× · Last mentioned 1mo ago — ongoing since 2mo ago
Hannah Daniel
2× · Last mentioned 3w ago — ongoing since 10mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
2
micro
1
mid
4
macro
1
mega
7
Reaches all creator tiers — genuine community-level spread
Longest partnerships on record