Capital One
"A checking account that offers bonuses for direct deposits."
7
creators
44
total mentions
Snapshot
Creator activity down 57% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
3 this month
First mentioned by Personal Finance with Leila - Debt Over It on Dec 2023 — 33mo ago
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💚 Creators who genuinely love Capital One
"I use my Cap One Quick Silver for every day purchases for the rewards!"
Not mentioned recently — last seen 26mo agoCategory reach
Niche — concentrated in 1 category
Creators who rep Capital One
Competitive landscape
Real brands closest to Capital One by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Chase | 4 | 0% |
| Capital One Shopping | 1 | 0% |
| Capital One Financial | 1 | 0% |
| LendingClub | 1 | 0% |
| First Direct | 1 | 0% |
The real story
💚 ProudMoney - Credit Cards & Personal Finance kept recommending this after the paid deal ended
🆕 2 creators discussed this for the first time this month
👀 Smaller creators were talking about this 137 days before larger ones
📊 Being discussed by 4 smaller, 1 mid-size, 1 major creators
🎟 1 active creator code right now
💼 3 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 44 mentions across 7 creators · Strong evidence
Top creators
Mike Jones Investing
34× · Last mentioned 1mo ago — ongoing since 7mo ago
Meet Kevin
2× · Last mentioned 2d ago — ongoing since 3w ago
Jacob Wade (Roadmap Money)
2× · Last mentioned 2w ago — ongoing since 16mo ago
School of Personal Finance
Last mentioned 2d ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
4
mid
1
macro
mega
1
Grassroots reach — bottoms up, not top down
Longest partnerships on record