SKIMS
"A brand offering shapewear and loungewear designed for all body types."
12
creators
34
total mentions
Snapshot
Creator activity up 100% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 1 creator talks about SKIMS regularly with no commercial relationship at all.
Mention activity, last 90 days
4 this month ↑
First mentioned by More Mia Maples on Feb 2023 — 43mo ago
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💚 Creators who genuinely love SKIMS
"the undergarment brands I'm loving right now, why she's moving away from Skims Fits Everybody."
Last mentioned 5d agoFrequently co-sponsored with
Brands sharing 3+ real creators with SKIMS
Category reach
Niche — concentrated in 1 category
Creators who rep SKIMS
1 creators already love SKIMS
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Let's Get Dressed | 1 mention |
Competitive landscape
Real brands closest to SKIMS by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Spanx | 1 | 0% |
| Honeylove | 3 | 0% |
| Shapely | 1 | 0% |
| Skivia | 1 | 0% |
| SeaSpray | 1 | 100% |
The real story
📈 Mentions up 100% in the last 30 days (4 vs 2)
🆕 1 creator discussed this for the first time this month
👀 Smaller creators were talking about this 491 days before larger ones
📊 Being discussed by 3 mid-size, 4 major creators
🎟 2 active creator codes right now
💼 3 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 34 mentions across 12 creators · Strong evidence
Top creators
Caroline Winkler
10× · Last mentioned 2mo ago — ongoing since 27mo ago
Bad On Paper
8× · Last mentioned 2w ago — ongoing since 6mo ago
Dear Shandy
7× · Last mentioned 2w ago — ongoing since 3mo ago
Nathaly Cuevas
Last mentioned 1w ago
Platform fingerprint
Paid-heavy overall, organic signal on Pod
Creator tier spread
nano
micro
mid
macro
3
mega
4
Top-heavy — reaches large audiences only, no grassroots signal
Longest partnerships on record