"A platform for personalized workout plans."
6
creators
13
total mentions
Snapshot
Creator activity up 50% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
3 this month ↑
First mentioned by Peyton Maree Charles on May 2025 — 15mo ago
Best deal available
free 7-day trial and $10 off your first month
via True Crime Obsessed
Category reach
Niche — concentrated in 2 categories
Products by Ladder
Creators who rep Ladder
Competitive landscape
Real brands closest to Ladder by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Lattice | 1 | 0% |
| Lattice Climbing | 1 | 0% |
| Future | 1 | 0% |
| BodyPark | 1 | 0% |
| Runtastic Results | 1 | 0% |
The real story
📈 Mentions up 50% in the last 30 days (3 vs 2)
🆕 2 creators discussed this for the first time this month
📊 Being discussed by 2 mid-size, 1 major creators
🎟 1 active creator code right now
💼 3 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 13 mentions across 6 creators · Moderate evidence
Top creators
True Crime Obsessed
8× · Last mentioned 2w ago — ongoing since 5mo ago
This Past Weekend w/ Theo Von
Last mentioned 2w ago
Peyton Maree Charles
Last mentioned 2w ago
Theo Von
Last mentioned 2w ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
2
macro
mega
1
Longest partnerships on record