Dyson
"Hair care technology products."
34
creators
54
total mentions
Snapshot
Creator activity down 89% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 6 creators talk about Dyson regularly with no commercial relationship at all.
Mention activity, last 90 days
1 this month
First mentioned by HomeAutomationX on Apr 2019 — 91mo ago
💚 Creators who genuinely love Dyson
"Dyson Airwrap™ Large Round Brush Attachment"
Last mentioned 1mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with Dyson
Category reach
Cross-audience — reaches creators in 5 different categories
Creators who rep Dyson
6 creators already love Dyson
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Keep Your Daydream | 1 mention |
| Whitney Simmons | 1 mention |
| Wellness Junkies | Beauty & Wellness Tips, Hacks, Recs & Reviews for Women 40+ | 1 mention |
| Khushi Malhotra | 1 mention |
| Healthy Afro Hair | 1 mention |
| Anna Dysett | 1 mention |
The real story
💚 MoKnowsHair kept recommending this after the paid deal ended
👀 Smaller creators were talking about this 945 days before larger ones
📊 Being discussed by 7 smaller, 10 mid-size, 9 major creators
Based on 54 mentions across 34 creators · Strong evidence
Top creators
MoKnowsHair
10× · Last mentioned 2d ago — ongoing since 16mo ago
AllyiahsFace
4× · Last mentioned 1mo ago — ongoing since 28mo ago
Project Farm
4× · Last mentioned 1mo ago — ongoing since 34mo ago
Unwrapped and Rated
4× · Last mentioned 1mo ago — ongoing since 35mo ago
Platform fingerprint
Paid-heavy overall, organic signal on Pod
Creator tier spread
nano
micro
7
mid
4
macro
6
mega
9
Grassroots reach — bottoms up, not top down
Longest partnerships on record