"A British luxury fashion house known for its fragrances."
11
creators
14
total mentions
Snapshot
Creator activity down 50% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 1 creator talks about Burberry regularly with no commercial relationship at all.
Mention activity, last 90 days
1 this month
First mentioned by Dr. Jessica Louie - Burnout, Financial Freedom, Pharmacist on May 2017 — 114mo ago
💚 Creators who genuinely love Burberry
"LOVE THIS HAUL! So excited to have found the Burberry and Louis Vuitton items!"
Last mentioned 1mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with Burberry
Category reach
Niche — concentrated in 3 categories
Creators who rep Burberry
1 creators already love Burberry
Genuinely, exclusively unpaid mentions — no code or link ever attached
| el ducho | 1 mention |
The real story
👀 Smaller creators were talking about this 118 days before larger ones
📊 Being discussed by 5 smaller, 2 mid-size, 2 major creators
Based on 14 mentions across 11 creators · Moderate evidence
Top creators
Style-ish
2× · Last mentioned 3w ago — ongoing since 1mo ago
Olivia Dean
2× · Last mentioned 1mo ago — ongoing since 13mo ago
riannstar
2× · Last mentioned 3w ago — ongoing since 110mo ago
Vincent Oquendo
Last mentioned 1mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
1
micro
4
mid
2
macro
mega
2
Grassroots reach — bottoms up, not top down
Longest partnerships on record