YNAB
"A budgeting app that offers a free trial period."
2
creators
5
total mentions
Snapshot
Creator activity down 100% over the last 30 days.
Mention activity, last 90 days
0 this month
First mentioned by Jacob Wade (Roadmap Money) on Nov 2023 — 34mo ago
Best deal available
34-day free trial
via Jacob Wade (Roadmap Money)
Category reach
Niche — concentrated in 1 category
Creators who rep YNAB
Competitive landscape
Real brands closest to YNAB by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Wize Budgeting App | 1 | 0% |
| Quicken | 1 | 0% |
| Tiller | 1 | 0% |
| Monarch | 25 | 0.5% |
| Lunch Money | 2 | 0% |
The real story
Based on 5 mentions across 2 creators · Moderate evidence
Top creators
Jacob Wade (Roadmap Money)
4× · Last mentioned 2w ago — ongoing since 34mo ago
So Money with Farnoosh Torabi
Last mentioned 4d ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
1
mid
macro
mega
Longest partnerships on record