Xero
"A cloud-based accounting software for small businesses."
9
creators
33
total mentions
Snapshot
Creator activity down 18% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
9 this month
Damien Talks Money called this before it showed up anywhere else — mentioned it on Mar 2025, 19mo ago, ahead of any outside attention
Best deal available
One month of Xero for free
via The Jordan Harbinger Show
Category reach
Niche — concentrated in 3 categories
Creators who rep Xero
The real story
🆕 1 creator discussed this for the first time this month
📊 Being discussed by 1 smaller, 4 mid-size creators
💼 9 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 33 mentions across 9 creators · Strong evidence
Top creators
The Jordan Harbinger Show
13× · Last mentioned 4d ago — ongoing since 1mo ago
Cubicle to CEO
4× · Last mentioned 3w ago — ongoing since 1mo ago
Davie Fogarty
3× · Last mentioned 1mo ago — ongoing since 5mo ago
Bryan Invest
3× · Last mentioned 4d ago — ongoing since 3w ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
1
mid
2
macro
2
mega
Grassroots reach — bottoms up, not top down
Longest partnerships on record