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First mentioned by Area 13 on Mar 2025 — 20mo ago
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Category reach
Niche — concentrated in 2 categories
Tech · 2FinanceHealthLifestyle · 1EducationGamingBeautyFood
Creators who rep Urtopia
The real story
Organic vs sponsored0% organic
👀 Smaller creators were talking about this 448 days before larger ones
Based on 5 mentions across 3 creators · Moderate evidence
Top creators
A
Area 13
2× · Last mentioned 1w ago — ongoing since 20mo ago
T
TechTablets
Last mentioned 1mo ago
T
The Weekly Recharge from Electric Bike Report
2× · Last mentioned 3mo ago — ongoing since 6mo ago
Platform fingerprint
YT · 2 creators
3 paid
Pod · 1 creators
2 paid
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
1
macro
1
mega
Longest partnerships on record