Tide
"A financial management app for businesses."
5
creators
6
total mentions
Snapshot
Creator activity up 100% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 1 creator talks about Tide regularly with no commercial relationship at all.
Mention activity, last 90 days
2 this month ↑
First mentioned by Project Farm on Aug 2024 — 25mo ago
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💚 Creators who genuinely love Tide
"I personally use Tide for my business income and expenses to see how much corporation tax I owe."
Last mentioned 1mo agoCategory reach
Niche — concentrated in 3 categories
Products by Tide
Creators who rep Tide
1 creators already love Tide
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Mia McGrath | 1 mention |
Competitive landscape
Real brands closest to Tide by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Tide Banking | 1 | 0% |
| GEM | 2 | 0% |
| Gustave | 1 | 0% |
| Tiller | 1 | 0% |
| Akudo | 1 | 0% |
The real story
📈 Mentions up 100% in the last 30 days (2 vs 1)
🆕 1 creator discussed this for the first time this month
📊 Being discussed by 1 smaller, 1 mid-size, 3 major creators
Based on 6 mentions across 5 creators · Moderate evidence
Top creators
Project Farm
2× · Last mentioned 1w ago — ongoing since 25mo ago
Simon Squibb
Last mentioned 2w ago
Damien Talks Money
Last mentioned 2d ago
Mia McGrath
Last mentioned 1mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
1
mid
1
macro
mega
3
Grassroots reach — bottoms up, not top down
Longest partnerships on record