Supergoop
"A sunscreen brand known for its innovative sun protection products."
6
creators
7
total mentions
Snapshot
Creator activity down 50% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
1 this month
First mentioned by Salish on Aug 2023 — 37mo ago
Category reach
Niche — concentrated in 1 category
Creators who rep Supergoop
Competitive landscape
Real brands closest to Supergoop by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Moo Goo | 1 | 0% |
| Goodal | 3 | 0% |
| Biore | 2 | 0% |
| SunScoop | 1 | 0% |
| mixsoon | 2 | 0% |
The real story
🆕 1 creator discussed this for the first time this month
👀 Smaller creators were talking about this 581 days before larger ones
📊 Being discussed by 2 mid-size, 4 major creators
Based on 7 mentions across 6 creators · Moderate evidence
Top creators
Hyram
2× · Last mentioned 1mo ago — ongoing since 18mo ago
YouTube For Business
Last mentioned 2w ago
Peyton Maree Charles
Last mentioned 2w ago
Laura Lee
Last mentioned 2w ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
2
macro
mega
4
Longest partnerships on record