Shelly
"A smart plug for home automation."
8
creators
23
total mentions
Snapshot
Creator activity up 100% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
2 this month ↑
First mentioned by Home Automation Guy on Sept 2022 — 49mo ago
Best deal available
10% off
via Automate Your Life
💚 Creators who genuinely love Shelly
"Bei 26 Mio verkaufen Geräten passiert immer mal wieder Mist. Das meiste ist auf eine falsche Installation zurü…"
Last mentioned 1w ago"I'm using Shelly 2PM to control the motor in my garage door."
Last mentioned 1w agoCategory reach
Niche — concentrated in 1 category
Creators who rep Shelly
The real story
💚 Project Smart Home kept recommending this after the paid deal ended
🔁 1 creator mentioned this organically more than once
📈 Mentions up 100% in the last 30 days (2 vs 1)
📊 Being discussed by 4 smaller, 3 mid-size creators
🎟 1 active creator code right now
Based on 23 mentions across 8 creators · Strong evidence
Top creators
Project Smart Home
6× · Last mentioned 1w ago — ongoing since 40mo ago
Automate Your Life
5× · Last mentioned 1w ago — ongoing since 5mo ago
haus:automation
4× · Last mentioned 1w ago — ongoing since 12mo ago
Smart Home Junkie
4× · Last mentioned 1w ago — ongoing since 12mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
4
mid
3
macro
mega
Longest partnerships on record