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Rolex

Rolex

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"A luxury watch brand known for its precision and status."

16

creators

40

total mentions

TTO Intelligence

Snapshot

Creator activity down 12% over the last 30 days. 4 creators talk about Rolex regularly with no commercial relationship at all.

Mention activity, last 90 days

7 this month

This monthChange
Mentions7-12%
Creators4+0%
New creators1—
Unpaid mentions0-100%
Paid partnerships4+100%
👀

First mentioned by Love 'N Watches on Oct 2020 — 73mo ago

Best deal available

£1500

via Official Watches

Get deal →
🔍

💚 Creators who genuinely love Rolex

"If you made it thinner it wouldn't feel as presidential, and I love the bracelet, I don't think there's much t…"

Last mentioned 3w ago

"I think Rolex have done a fantastic job on this, green looks absolutely lethal here in the sunshine."

Last mentioned 3w ago

"I think there's a lot of value in this just how close it is to retail in the secondary market and I do ultimat…"

Last mentioned 3w ago

"My first luxury watch, and actually the only one that I own right now, was a Rolex Datejust 16030."

Last mentioned 1mo ago

"this is my personal Oyster Perpetual, it was the first Rolex I ever bought and I love how boring it is."

Not mentioned recently — last seen 40mo ago

"Who said a Rolex movement is not beautiful?"

Last mentioned 1mo ago

Frequently co-sponsored with

Brands sharing 3+ real creators with Rolex

Category reach

Niche — concentrated in 3 categories

TechFinance · 6HealthLifestyle · 8Education · 1GamingBeautyFood

Products by Rolex

Creators who rep Rolex

4 creators already love Rolex

Genuinely, exclusively unpaid mentions — no code or link ever attached

French Watch Collector2 mentions
Collecting Vintage Watches1 mention
Brock McGoff1 mention
Britt Pearce1 mention

The real story

Organic vs sponsored35% organic

🔁 2 creators mentioned this organically more than once

🆕 1 creator discussed this for the first time this month

👀 Smaller creators were talking about this 861 days before larger ones

📊 Being discussed by 6 smaller, 7 mid-size, 1 major creators

💼 4 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push

Based on 40 mentions across 16 creators · Strong evidence

Top creators

T

TheDubaiExpat

8× · Last mentioned 3w ago — ongoing since 35mo ago

W

Watchfinder & Co.

8× · Last mentioned 3w ago — ongoing since 6mo ago

O

Official Watches

5× · Last mentioned 3w ago — ongoing since 2mo ago

T

The 1916 Company Watch Reviews

4× · Last mentioned 1w ago — ongoing since 1mo ago

Platform fingerprint

YT · 14 creators
mixed30 paid
News · 1 creators
1 paid
Pod · 1 creators
1 paid

Paid-heavy overall, organic signal on YT

Creator tier spread

nano

1

micro

5

mid

5

macro

2

mega

1

Reaches all creator tiers — genuine community-level spread

Longest partnerships on record

20205.9 yrs2026
20205.5 yrs2026
20203.9 yrs2026
TheDubaiExpatpaid only
20202.8 yrs2026
Brock McGofforganic only
20202.2 yrs2026
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