Tech
"A brand that offers wallets and accessories."
21
creators
52
total mentions
Snapshot
Creator activity down 40% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
6 this month
First mentioned by Better Than Food on Jul 2023 — 38mo ago
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Frequently co-sponsored with
Brands sharing 3+ real creators with Ridge
Category reach
Niche — concentrated in 3 categories
Creators who rep Ridge
Competitive landscape
Real brands closest to Ridge by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Ridge Wallet | 10 | 0% |
| The Ridge Wallet | 1 | 0% |
| Ridge Lending Group | 1 | 0% |
| Minor History | 1 | 0% |
| Herschel | 1 | 0% |
The real story
🆕 2 creators discussed this for the first time this month
👀 Smaller creators were talking about this 126 days before larger ones
📊 Being discussed by 7 mid-size, 11 major creators
🎟 8 active creator codes right now
💼 6 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 52 mentions across 21 creators · Strong evidence
Top creators
CreepCast
9× · Last mentioned 2w ago — ongoing since 14mo ago
Legion of Skanks Podcast
7× · Last mentioned Today — ongoing since 4mo ago
Unsubscribe Podcast
4× · Last mentioned 1mo ago — ongoing since 4mo ago
TRIGGERnometry
4× · Last mentioned 3w ago — ongoing since 1mo ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
2
macro
5
mega
11
Longest partnerships on record