Pura
"A smart home fragrance diffuser."
2
creators
2
total mentions
TTO Intelligence
Snapshot
driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
1 this month ↑
This monthChange
Mentions1—
Creators1—
New creators1—
Unpaid mentions0—
Paid partnerships1—
👀
First mentioned by Hailey Gamba on Aug 2026 — 2mo ago
🔍
Category reach
Niche — concentrated in 1 category
TechFinanceHealthLifestyle · 2EducationGamingBeautyFood
Creators who rep Pura
The real story
Organic vs sponsored0% organic
🆕 1 creator discussed this for the first time this month
Based on 2 mentions across 2 creators · Limited evidence
Top creators
Platform fingerprint
Pod · 1 creators
1 paid
YT · 1 creators
1 paid
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
macro
1
mega
Top-heavy — reaches large audiences only, no grassroots signal