Protein
"A source of essential nutrients for muscle growth and recovery."
2
creators
10
total mentions
⚠ Mentions are concentrated in just 2 creators
First mentioned by fitness journey on Jul 2024 — 27mo ago
Category reach
Niche — concentrated in 1 category
Creators who rep Protein
The real story
👀 Smaller creators were talking about this 632 days before larger ones
📊 Being discussed by 1 mid-size, 1 major creators
Based on 10 mentions across 2 creators · Moderate evidence
Top creators
fitness journey
9× · Last mentioned 2w ago — ongoing since 27mo ago
Guru Mann Fitness
Last mentioned 2mo ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
macro
1
mega
1
Top-heavy — reaches large audiences only, no grassroots signal
Longest partnerships on record