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First mentioned by Brittany Wilson Isenhour on Jun 2026 — 4mo ago
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Category reach
Niche — concentrated in 1 category
TechFinanceHealthLifestyle · 1EducationGamingBeautyFood
Creators who rep Powerade
The real story
Organic vs sponsored0% organic
👀 Smaller creators were talking about this 25 days before larger ones
📊 Being discussed by 1 mid-size, 1 major creators
Based on 2 mentions across 2 creators · Limited evidence
Top creators
Platform fingerprint
YT · 2 creators
2 paid
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
1
macro
mega
1
Longest partnerships on record