"A gaming console and entertainment brand."
21
creators
30
total mentions
Snapshot
Creator activity down 14% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 2 creators talk about PlayStation regularly with no commercial relationship at all.
Mention activity, last 90 days
6 this month
First mentioned by iluvsarahii on Dec 2020 — 71mo ago
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via AustrianBrickFan
💚 Creators who genuinely love PlayStation
"अब तो चलो गाइस ये आ चुका है PS5। इसको पहली बार मैं ट्राई करने वाला हूं अपने टीवी पे।"
Last mentioned 1mo ago"I'm loving these additions to my ps5 accessories and the dualsense ps5 line-up."
Last mentioned 2mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with PlayStation
Category reach
Cross-audience — reaches creators in 4 different categories
Products by PlayStation
Creators who rep PlayStation
2 creators already love PlayStation
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Piyush Joshi Gaming | 1 mention |
| TheElusiveSquirrel | 1 mention |
The real story
🆕 2 creators discussed this for the first time this month
👀 Smaller creators were talking about this 836 days before larger ones
📊 Being discussed by 4 smaller, 4 mid-size, 12 major creators
🎟 1 active creator code right now
💼 6 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 30 mentions across 21 creators · Strong evidence
Top creators
Overcast
4× · Last mentioned 3d ago — ongoing since 1mo ago
The Escape Pod
2× · Last mentioned 1w ago — ongoing since 1mo ago
AustrianBrickFan
2× · Last mentioned 1w ago — ongoing since 2w ago
TheRelaxingEnd
2× · Last mentioned 1mo ago — ongoing since 44mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
1
micro
3
mid
4
macro
mega
12
Grassroots reach — bottoms up, not top down
Longest partnerships on record