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PlayStation

PlayStation

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"A gaming console and entertainment brand."

11

creators

14

total mentions

TTO Intelligence

Snapshot

Creator activity down 50% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 2 creators talk about PlayStation regularly with no commercial relationship at all.

Mention activity, last 90 days

2 this month

This monthChange
Mentions2-50%
Creators1-75%
New creators1
Unpaid mentions0-100%
Paid partnerships2-33%
👀

First mentioned by TheRelaxingEnd on Mar 202342mo ago

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48-hour early access

via AfroSenju XL

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🔍

💚 Creators who genuinely love PlayStation

"अब तो चलो गाइस ये आ चुका है PS5। इसको पहली बार मैं ट्राई करने वाला हूं अपने टीवी पे।"

Last mentioned 1w ago

"I'm loving these additions to my ps5 accessories and the dualsense ps5 line-up."

Last mentioned 2w ago

Frequently co-sponsored with

Brands sharing 3+ real creators with PlayStation

Products by PlayStation

Creators who rep PlayStation

2 creators already love PlayStation

Genuinely, exclusively unpaid mentions — no code or link ever attached

Piyush Joshi Gaming1 mention
TheElusiveSquirrel1 mention

Competitive landscape

Real brands closest to PlayStation by what they actually make

BrandCreatorsUnpaid %
Sony PlayStation10%
Playstation Tournaments10%
Satisfye20%
Monster Gaming10%
Nex10%

The real story

Organic vs sponsored14% organic

🆕 1 creator discussed this for the first time this month

📊 Being discussed by 2 smaller, 2 mid-size, 7 major creators

Based on 14 mentions across 11 creators · Moderate evidence

Top creators

T

theRadBrad

2× · Last mentioned 2w ago — ongoing since 4mo ago

T

TheRelaxingEnd

2× · Last mentioned 2d ago — ongoing since 42mo ago

M

Maximilian Dood

2× · Last mentioned 3w ago — ongoing since 4w ago

C

Craigo Games

Last mentioned 2w ago

Platform fingerprint

YT · 10 creators
mixed11 paid
Twitch · 1 creators
1 paid

Paid-heavy overall, organic signal on YT

Creator tier spread

nano

micro

2

mid

2

macro

mega

7

Grassroots reach — bottoms up, not top down

Longest partnerships on record

20233.5 yrs2026
AfroSenju XLpaid only
2023168 days2026
TheElusiveSquirrelorganic only
2023166 days2026
theRadBradpaid only
2023124 days2026
Craigo Gamespaid only
2023123 days2026
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