Peak Design
"A brand known for its versatile backpacks."
6
creators
7
total mentions
Snapshot
6 creators have covered Peak Design so far.
Mention activity, last 90 days
1 this month
First mentioned by Edward Lee on Aug 2022 — 49mo ago
Category reach
Cross-audience — reaches creators in 4 different categories
Creators who rep Peak Design
Competitive landscape
Real brands closest to Peak Design by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Herschel | 1 | 0% |
| Pilgrim Journey | 1 | 0% |
| Doughnut | 1 | 0% |
| Osprey | 2 | 0% |
| Zpacks | 2 | 0% |
The real story
🆕 1 creator discussed this for the first time this month
👀 Smaller creators were talking about this 1359 days before larger ones
📊 Being discussed by 1 smaller, 3 mid-size creators
Based on 7 mentions across 6 creators · Moderate evidence
Top creators
Edward Lee
2× · Last mentioned 6d ago — ongoing since 49mo ago
Mark Ellis Reviews
Last mentioned 1mo ago
Callum Moves
Last mentioned 6d ago
The Shortcut
Last mentioned 3d ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
1
micro
mid
2
macro
1
mega
Grassroots reach — bottoms up, not top down
Longest partnerships on record