Paula's Choice
"A skincare brand focused on effective and science-backed products."
8
creators
13
total mentions
Snapshot
driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
2 this month
First mentioned by PONY Syndrome on Dec 2022 — 47mo ago
💚 Creators who genuinely love Paula's Choice
"KELLY'S RECCOMENDATIONS: SPENDY: Paula’s Choice Pro-Collagen Peptide Plumping Intensive Moisturiser, $74"
Last mentioned 1mo agoCategory reach
Niche — concentrated in 2 categories
Creators who rep Paula's Choice
The real story
📊 Being discussed by 1 smaller, 3 mid-size, 2 major creators
Based on 13 mentions across 8 creators · Moderate evidence
Top creators
You Beauty
4× · Last mentioned 1w ago — ongoing since 1mo ago
Luxury Minimalism
Last mentioned 1mo ago
Gloss Angeles
Last mentioned 2mo ago
The Budget Dermatologist
Last mentioned 1mo ago
Platform fingerprint
Paid-heavy overall, organic signal on Pod
Creator tier spread
nano
micro
1
mid
macro
3
mega
2
Grassroots reach — bottoms up, not top down
Longest partnerships on record