Pantene
"A brand known for its hair care products including shampoos and conditioners."
4
creators
8
total mentions
Snapshot
4 creators have covered Pantene so far. 1 creator talks about Pantene regularly with no commercial relationship at all.
Mention activity, last 90 days
2 this month
First mentioned by Lab Muffin Beauty Science on Dec 2023 — 33mo ago
Best deal available
Reduce hair fall by 85% and grow healthier hair
via Stephanie Soo
💚 Creators who genuinely love Pantene
"I’ve been doing this method switching between Pantene volume line and dove bond repair line."
Last mentioned 2w ago"I went for Pantene from supermarket and I swear my hair cried with joy."
Not mentioned recently — last seen 33mo agoCreators who rep Pantene
1 creators already love Pantene
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Lab Muffin Beauty Science | 1 mention |
Competitive landscape
Real brands closest to Pantene by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Sunsilk | 1 | 0% |
| L’Oréal | 1 | 0% |
| Wella | 2 | 0% |
| TRESemmé | 3 | 25% |
| Elvive | 1 | 100% |
The real story
💚 Abbey Yung kept recommending this after the paid deal ended
👀 Smaller creators were talking about this 771 days before larger ones
📊 Being discussed by 2 mid-size, 1 major creators
Based on 8 mentions across 4 creators · Moderate evidence
Top creators
Abbey Yung
4× · Last mentioned 2w ago — ongoing since 1mo ago
Stephanie Soo
2× · Last mentioned 3d ago — ongoing since 8mo ago
Indie Artists Tribe
Last mentioned 1w ago
Lab Muffin Beauty Science
Not mentioned recently — last seen 33mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
mid
macro
2
mega
1
Top-heavy — reaches large audiences only, no grassroots signal
Longest partnerships on record