Oura
"A smart ring that tracks your sleep, activity, and readiness."
6
creators
7
total mentions
Snapshot
Creator activity down 75% over the last 30 days, with unpaid discussion outpacing paid growth. 2 creators talk about Oura regularly with no commercial relationship at all.
Mention activity, last 90 days
1 this month
First mentioned by Deestroying on Apr 2022 — 54mo ago
Best deal available
in de aanbieding
via Bright Podcast
💚 Creators who genuinely love Oura
"One of the epiphanies I’ve had since wearing my new oura ring is that I don’t know how to relax."
Last mentioned 2d ago"Hij is wel wat duurder, 429 euro betaal je ervoor, dus dan de tip om voor de Oura Ring 4 te gaan."
Last mentioned 1w ago"The one that lasted the longest for me was the Oura, so lets dive into their growth story."
Last mentioned 3d agoCategory reach
Niche — concentrated in 2 categories
Products by Oura
Creators who rep Oura
2 creators already love Oura
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Startup Riders | 1 mention |
| Studio 168 | 1 mention |
Competitive landscape
Real brands closest to Oura by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Oura Ring | 1 | 0% |
| Oura Health | 1 | 0% |
| RingConn | 3 | 0% |
| VitalWear | 1 | 0% |
| Circular | 1 | 0% |
The real story
💚 Bright Podcast kept recommending this after the paid deal ended
🆕 1 creator discussed this for the first time this month
Based on 7 mentions across 6 creators · Moderate evidence
Top creators
Bright Podcast
2× · Last mentioned 1w ago — ongoing since 1mo ago
Addicted To Fitness Podcast
Last mentioned 2w ago
Style-ish
Last mentioned 1w ago
Startup Riders
Last mentioned 3d ago
Platform fingerprint
Organic signal detected on News — genuine audience trust
Creator tier spread
nano
micro
mid
macro
mega
1
Single tier — one or two large creator deals
Longest partnerships on record