Option O
"A brand specializing in coffee brewing equipment."
2
creators
22
total mentions
Snapshot
2 creators have covered Option O so far.
Mention activity, last 90 days
0 this month
⚠ Mentions are concentrated in just 2 creators
First mentioned by Australian Specialty Coffee Association on Nov 2025 — 10mo ago
Category reach
Niche — concentrated in 1 category
Products by Option O
Creators who rep Option O
Competitive landscape
Real brands closest to Option O by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Brewing America | 2 | 0% |
| Cafec | 1 | 0% |
| Hario | 3 | 5.3% |
| Ss Brewtech | 1 | 0% |
| CoffeeJack | 1 | 0% |
The real story
👀 Smaller creators were talking about this 239 days before larger ones
📊 Being discussed by 1 smaller, 1 mid-size creators
Based on 22 mentions across 2 creators · Moderate evidence
Top creators
Australian Specialty Coffee Association
21× · Last mentioned 1w ago — ongoing since 10mo ago
Lance Hedrick
Last mentioned 1w ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
1
mid
1
macro
mega
Longest partnerships on record