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OpenRouter

OpenRouter

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"An API for AI with no subscription required."

7

creators

7

total mentions

TTO Intelligence

Snapshot

Creator activity down 50% over the last 30 days, driven mostly by recent paid activity, not organic buzz. 1 creator talks about OpenRouter regularly with no commercial relationship at all.

Mention activity, last 90 days

1 this month

This monthChange
Mentions1-50%
Creators1-50%
New creators1—
Unpaid mentions0-100%
Paid partnerships1—
👀

First mentioned by Simon Willison’s Newsletter on Jul 2026 — 3mo ago

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🔍

Category reach

Niche — concentrated in 1 category

Tech · 7FinanceHealthLifestyleEducationGamingBeautyFood

Creators who rep OpenRouter

1 creators already love OpenRouter

Genuinely, exclusively unpaid mentions — no code or link ever attached

Angus's Substack1 mention

The real story

Organic vs sponsored17% organic

🆕 1 creator discussed this for the first time this month

📊 Being discussed by 1 smaller, 1 major creators

Based on 7 mentions across 7 creators · Moderate evidence

Top creators

D

DIGITAL STORM weekly

Last mentioned 1mo ago

T

The Leverage

Last mentioned 1mo ago

S

Software Defined Talk

Last mentioned 1mo ago

A

Angus's Substack

Last mentioned 1mo ago

Platform fingerprint

News · 4 creators
mixed3 paid
YT · 2 creators
2 paid
Pod · 1 creators
1 paid

Paid-heavy overall, organic signal on News

Creator tier spread

nano

micro

1

mid

macro

mega

1

Longest partnerships on record

202670 days2026
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