"A business banking service."
7
creators
9
total mentions
First mentioned by The Modern Maker Podcast on Sept 2021 — 61mo ago
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Category reach
Niche — concentrated in 3 categories
Products by Novo
Creators who rep Novo
The real story
👀 Smaller creators were talking about this 1314 days before larger ones
📊 Being discussed by 3 smaller, 3 mid-size creators
Based on 9 mentions across 7 creators · Moderate evidence
Top creators
That Pedal Show
2× · Last mentioned 1w ago — ongoing since 9mo ago
The Modern Maker Podcast
2× · Last mentioned 2mo ago — ongoing since 61mo ago
Ryan Scribner
Last mentioned 1mo ago
Josh Burns Tech
Last mentioned 1mo ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
3
mid
2
macro
1
mega
Grassroots reach — bottoms up, not top down
Longest partnerships on record