"A retail store that sells arts and crafts supplies."
5
creators
5
total mentions
Snapshot
with unpaid discussion outpacing paid growth. 4 creators talk about Michaels regularly with no commercial relationship at all.
Mention activity, last 90 days
0 this month
First mentioned by DIY Design By CCW on Aug 2023 — 39mo ago
💚 Creators who genuinely love Michaels
"I always love shopping for budget-friendly, licensed diamond painting kits at Michael's."
Last mentioned 1mo ago"Yarn used for this project is the Caron Blossom Cakes purchased at Michaels."
Last mentioned 1mo agoCategory reach
Niche — concentrated in 3 categories
Products by Michaels
Creators who rep Michaels
4 creators already love Michaels
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Diamonds and Washi | 1 mention |
| Molly Nicole Home | 1 mention |
| DIY Design By CCW | 1 mention |
| Jacq Knits | 1 mention |
The real story
Based on 5 mentions across 5 creators · Moderate evidence
Top creators
Diamonds and Washi
Last mentioned 1mo ago
Make Sweet Memories with Janette Ballard
Last mentioned 2w ago
Jacq Knits
Last mentioned 1mo ago
Molly Nicole Home
Not mentioned recently — last seen 21mo ago
Platform fingerprint
Organic signal detected on YT — genuine audience trust
Creator tier spread
nano
1
micro
4
mid
macro
mega
Longest partnerships on record