Lucy
"A brand offering nicotine gum and lozenges."
5
creators
7
total mentions
Snapshot
5 creators have covered Lucy so far.
Mention activity, last 90 days
0 this month
First mentioned by Edward Lee on Mar 2022 — 54mo ago
Best deal available
20% off & free shipping
via Matt and Shane's Secret Podcast
Category reach
Niche — concentrated in 2 categories
Products by Lucy
Creators who rep Lucy
Competitive landscape
Real brands closest to Lucy by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Zippix | 1 | 0% |
| Nic Nacs | 1 | 0% |
| Nic Nac | 3 | 0% |
| Zoli Gummy Pops | 1 | 0% |
| Lumi Gummies | 2 | 0% |
The real story
👀 Smaller creators were talking about this 797 days before larger ones
📊 Being discussed by 4 mid-size, 1 major creators
🎟 5 active creator codes right now
Based on 7 mentions across 5 creators · Moderate evidence
Top creators
Matt and Shane's Secret Podcast
2× · Last mentioned 1w ago — ongoing since 27mo ago
Dr. Gabrielle Lyon
Last mentioned 4d ago
VICE News
Last mentioned 2mo ago
Edward Lee
Last mentioned 6d ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
3
macro
1
mega
1
Longest partnerships on record