Jack Daniel's
"A well-known whiskey brand from Tennessee."
3
creators
19
total mentions
Snapshot
Creator activity down 40% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
3 this month
⚠ Mentions are concentrated in just 3 creators
First mentioned by HYPEBEAST on Feb 2024 — 33mo ago
Category reach
Niche — concentrated in 2 categories
Creators who rep Jack Daniel's
The real story
🆕 1 creator discussed this for the first time this month
💼 3 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 19 mentions across 3 creators · Moderate evidence
Top creators
This Life Ain't For Everybody
17× · Last mentioned 2d ago — ongoing since 5mo ago
HowToBBQRight
Last mentioned 1w ago
HYPEBEAST
Not mentioned recently — last seen 33mo ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
macro
mega
1
Single tier — one or two large creator deals
Longest partnerships on record