IFB
"A cleaning powder for washing machines."
4
creators
7
total mentions
Snapshot
4 creators have covered IFB so far.
Mention activity, last 90 days
1 this month
First mentioned by Housewife Tips on Jun 2019 — 90mo ago
Category reach
Niche — concentrated in 2 categories
Creators who rep IFB
The real story
🆕 1 creator discussed this for the first time this month
👀 Smaller creators were talking about this 956 days before larger ones
📊 Being discussed by 2 smaller, 2 mid-size creators
Based on 7 mentions across 4 creators · Moderate evidence
Top creators
Shopping Guru India
4× · Last mentioned 4d ago — ongoing since 58mo ago
Housewife Tips
Last mentioned 1mo ago
Tech Report Telugu
Last mentioned 3w ago
Choice Point
Last mentioned 6d ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
2
mid
1
macro
1
mega
Grassroots reach — bottoms up, not top down
Longest partnerships on record