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IDYL

IDYL

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"A jewelry brand that uses ethically sourced lab-grown diamonds and solid gold."

5

creators

10

total mentions

TTO Intelligence

Snapshot

5 creators have covered IDYL so far.

Mention activity, last 90 days

0 this month

This monthChange
Mentions0—
Creators0—
New creators0—
Unpaid mentions0—
Paid partnerships0—
👀

First mentioned by Niki Sky on Sept 2023 — 38mo ago

🔍

Category reach

Niche — concentrated in 2 categories

Tech · 1FinanceHealthLifestyleEducationGamingBeauty · 1Food

Creators who rep IDYL

The real story

Organic vs sponsored0% organic

📊 Being discussed by 1 smaller, 3 mid-size, 1 major creators

Based on 10 mentions across 5 creators · Moderate evidence

Top creators

N

Niki Sky

6× · Last mentioned Yesterday — ongoing since 38mo ago

L

Lydia Elise Millen

Last mentioned 2w ago

S

Shopping On Champagne

Last mentioned 1w ago

S

Shonagh Scott

Last mentioned 1mo ago

Platform fingerprint

YT · 5 creators
10 paid

Entirely paid coverage across all platforms — coordinated campaign

Creator tier spread

nano

micro

1

mid

1

macro

2

mega

1

Grassroots reach — bottoms up, not top down

Longest partnerships on record

Niki Skypaid only
20233.1 yrs2026
Shonagh Scottpaid only
2023284 days2026
2023157 days2026
20230 days2026
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