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Heavy Play

Heavy Play

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"A brand offering accessories for card games."

1

creators

60

total mentions

TTO Intelligence

Snapshot

Creator activity up 150% over the last 30 days, driven mostly by recent paid activity, not organic buzz.

Mention activity, last 90 days

25 this month

This monthChange
Mentions25+150%
Creators1+0%
New creators0
Unpaid mentions0
Paid partnerships25+150%

⚠ All 60 mentions are from a single creator — not yet a broad, cross-creator signal

👀

First mentioned by Paul Cheon on Apr 20265mo ago

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Creators who rep Heavy Play

Competitive landscape

Real brands closest to Heavy Play by what they actually make

BrandCreatorsUnpaid %
Gamegenic10%
American Playing Card Company10%
Advanced10%
MatchPlay Games10%
Dragon Shield10%

The real story

Organic vs sponsored0% organic

📈 Mentions up 150% in the last 30 days (25 vs 10)

🎟 1 active creator code right now

💼 25 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push

Based on 60 mentions across 1 creator · Limited evidence

Top creators

P

Paul Cheon

60× · Last mentioned 4d ago — ongoing since 5mo ago

Platform fingerprint

YT · 1 creators
60 paid

Entirely paid coverage across all platforms — coordinated campaign

Creator tier spread

nano

micro

1

mid

macro

mega

Longest partnerships on record

Paul Cheonpaid only
2026147 days2026
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