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First mentioned by Heather Mitchell on Jun 2020 — 77mo ago
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Category reach
Niche — concentrated in 2 categories
Tech · 1FinanceHealthLifestyle · 2EducationGamingBeautyFood
Creators who rep Graco
The real story
Organic vs sponsored0% organic
👀 Smaller creators were talking about this 1201 days before larger ones
Based on 4 mentions across 3 creators · Limited evidence
Top creators
H
Heather Mitchell
2× · Last mentioned 2w ago — ongoing since 77mo ago
H
Hype Tech
Last mentioned 4d ago
B
Beat Around The Bench Podcast
Last mentioned 2mo ago
Platform fingerprint
YT · 2 creators
3 paid
Pod · 1 creators
1 paid
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
1
micro
1
mid
macro
mega
Longest partnerships on record