Home/Brands/Goodwill
G

Goodwill

"A nonprofit organization that sells donated goods to support community programs."

8

creators

11

total mentions

TTO Intelligence

Snapshot

8 creators have covered Goodwill so far. 3 creators talk about Goodwill regularly with no commercial relationship at all.

Mention activity, last 90 days

1 this month

This monthChange
Mentions1+0%
Creators1+0%
New creators1—
Unpaid mentions0—
Paid partnerships1+0%
👀

First mentioned by Wicked Makers on Sept 2021 — 62mo ago

🔍

💚 Creators who genuinely love Goodwill

"I scored pieces from FRYE, Anthropologie, Dolce Vita, Fossil, Sorel & more!"

Last mentioned 1mo ago

"The Goodwill outlet is one of my favorite places to find home decor on a budget."

Last mentioned 1mo ago

"The Goodwill outlet is one of my favorite places to find home decor on a budget."

Last mentioned 1mo ago

"The Goodwill outlet is one of my favorite places to find home decor on a budget."

Last mentioned 1mo ago

"I always find a lot of amazing gems at this location, and this trip was no exception -- I hit the absolute JAC…"

Last mentioned 1mo ago

Category reach

Niche — concentrated in 2 categories

TechFinanceHealthLifestyle · 4Education · 1GamingBeautyFood

Creators who rep Goodwill

3 creators already love Goodwill

Genuinely, exclusively unpaid mentions — no code or link ever attached

Tiffany Gemmer - DIY Design3 mentions
Kaylen - Thrift The Nash 1 mention
Nikki Terry Style1 mention

The real story

Organic vs sponsored45% organic

🔁 1 creator mentioned this organically more than once

🆕 1 creator discussed this for the first time this month

📊 Being discussed by 4 smaller, 1 mid-size, 1 major creators

Based on 11 mentions across 8 creators · Moderate evidence

Top creators

T

Tiffany Gemmer - DIY Design

3× · Last mentioned 1mo ago — ongoing since 38mo ago

S

SeeJaneThrift

Last mentioned Yesterday

K

Kaylen - Thrift The Nash

Last mentioned 1mo ago

V

Vera House Podcast

Last mentioned 3d ago

Platform fingerprint

YT · 6 creators
mixed56% organic
Pod · 2 creators
2 paid

Organic signal detected on YT — genuine audience trust

Creator tier spread

nano

2

micro

2

mid

1

macro

mega

1

Grassroots reach — bottoms up, not top down

Longest partnerships on record

Nikki Terry Styleorganic only
20214.5 yrs2026
20213.1 yrs2026
SeeJaneThriftpaid only
20211.2 yrs2026
Wicked Makerspaid only
20211 yrs2026
2021344 days2026
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