"A matcha starter kit for making matcha at home."
2
creators
2
total mentions
Snapshot
driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
1 this month ↑
First mentioned by Callum Moves on Oct 2024 — 24mo ago
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Category reach
Niche — concentrated in 2 categories
Creators who rep Dirtea
The real story
🆕 1 creator discussed this for the first time this month
Based on 2 mentions across 2 creators · Limited evidence
Top creators
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
1
micro
mid
macro
mega
Longest partnerships on record