Craftsman
"A brand offering a complete line of tools for DIY projects."
4
creators
8
total mentions
First mentioned by Home RenoVision DIY on Dec 2022 — 47mo ago
💚 Creators who genuinely love Craftsman
"Products I love to use: Craftsman Mini Ratcheting Screwdriver"
Last mentioned 1mo agoCategory reach
Niche — concentrated in 1 category
Products by Craftsman
Creators who rep Craftsman
The real story
💚 Sewing Machine Rehab kept recommending this after the paid deal ended
🔁 1 creator mentioned this organically more than once
📊 Being discussed by 1 smaller, 2 mid-size, 1 major creators
Based on 8 mentions across 4 creators · Moderate evidence
Top creators
Sewing Machine Rehab
4× · Last mentioned 1mo ago — ongoing since 9mo ago
Rebuilt & Restored
2× · Last mentioned 6d ago — ongoing since 47mo ago
Prefab Homes and Tiny House
Last mentioned 1mo ago
Home RenoVision DIY
Not mentioned recently — last seen 47mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
1
mid
2
macro
mega
1
Grassroots reach — bottoms up, not top down
Longest partnerships on record