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First mentioned by So True with Caleb Hearon on May 2025 — 17mo ago
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Category reach
Niche — concentrated in 1 category
TechFinanceHealthLifestyle · 1EducationGamingBeautyFood
Products by Cozey
Creators who rep Cozey
The real story
Organic vs sponsored0% organic
👀 Smaller creators were talking about this 274 days before larger ones
📊 Being discussed by 1 mid-size, 1 major creators
Based on 4 mentions across 2 creators · Limited evidence
Top creators
S
So True with Caleb Hearon
3× · Last mentioned 1mo ago — ongoing since 17mo ago
L
Lone Fox
Last mentioned 8mo ago
Platform fingerprint
YT · 2 creators
4 paid
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
macro
1
mega
1
Top-heavy — reaches large audiences only, no grassroots signal
Longest partnerships on record