Celsius
"A brand of fitness drinks that provide energy and hydration."
13
creators
135
total mentions
Snapshot
Creator activity down 36% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
9 this month
First mentioned by Mama Boi's Kitchen on Nov 2021 — 60mo ago
💚 Creators who genuinely love Celsius
"NEW FLAVOR ALERT!! CELSIUS VIBE EXCLUSIVELY AT ALL @circlekcanada @celsiusofficial"
Last mentioned 6mo agoFrequently co-sponsored with
Brands sharing 3+ real creators with Celsius
Category reach
Niche — concentrated in 3 categories
Creators who rep Celsius
The real story
👀 Smaller creators were talking about this 961 days before larger ones
📊 Being discussed by 1 smaller, 3 mid-size, 6 major creators
💼 9 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 135 mentions across 13 creators · Strong evidence
Top creators
This Past Weekend w/ Theo Von
41× · Last mentioned 1w ago — ongoing since 7mo ago
Theo Von
38× · Last mentioned 5d ago — ongoing since 10mo ago
SAMSON DAUDA
29× · Last mentioned 1mo ago — ongoing since 23mo ago
Grant Horvat Golf
9× · Last mentioned 1mo ago — ongoing since 28mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
1
mid
2
macro
1
mega
6
Grassroots reach — bottoms up, not top down
Longest partnerships on record