"A meditation and relaxation app."
6
creators
6
total mentions
Snapshot
6 creators have covered Calm so far. 1 creator talks about Calm regularly with no commercial relationship at all.
Mention activity, last 90 days
1 this month ↑
First mentioned by AppLoad on Dec 2016 — 118mo ago
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💚 Creators who genuinely love Calm
"I’ve been listening to this Calm Aphex Twin playlist a lot, it’s a good soundtrack to these activities."
Last mentioned 2d agoCategory reach
Niche — concentrated in 2 categories
Creators who rep Calm
1 creators already love Calm
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Studio 168 | 1 mention |
Competitive landscape
Real brands closest to Calm by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Headspace | 13 | 0% |
| Meditation Studio | 1 | 0% |
| Waking Up | 2 | 0% |
| Calm Caps | 1 | 0% |
| Endel | 1 | 0% |
The real story
🆕 1 creator discussed this for the first time this month
👀 Smaller creators were talking about this 2560 days before larger ones
Based on 6 mentions across 6 creators · Moderate evidence
Top creators
AppLoad
Last mentioned 2w ago
Mental Health with Sonali
Last mentioned 2w ago
Studio 168
Last mentioned 2d ago
Space Maker Method
Last mentioned 11mo ago
Platform fingerprint
Organic signal detected on News — genuine audience trust
Creator tier spread
nano
micro
mid
2
macro
mega
Longest partnerships on record