Buoy
"A brand offering electrolyte products for hydration."
4
creators
6
total mentions
Snapshot
Creator activity down 33% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
2 this month
First mentioned by The Art of Being Well on Aug 2026 — 2mo ago
Best deal available
31% off the Liquid Electrolyte Discover Set
via True Crime Obsessed
Category reach
Niche — concentrated in 2 categories
Products by Buoy
Creators who rep Buoy
The real story
🆕 1 creator discussed this for the first time this month
👀 Smaller creators were talking about this 31 days before larger ones
🎟 4 active creator codes right now
Based on 6 mentions across 4 creators · Moderate evidence
Top creators
True Crime Obsessed
2× · Last mentioned 3w ago — ongoing since 1mo ago
Pod Save America
2× · Last mentioned 2w ago — ongoing since 1mo ago
Megyn Kelly
Last mentioned 1w ago
The Art of Being Well
Last mentioned 1mo ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
macro
mega
2
Single tier — one or two large creator deals