Branch Basics
"A cleaning product company offering non-toxic cleaning solutions."
7
creators
16
total mentions
Snapshot
Creator activity up 67% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
5 this month ↑
First mentioned by Julia and Hunter on May 2024 — 28mo ago
Best deal available
15% off your first purchase
via Be Well by Kelly Leveque
Category reach
Cross-audience — reaches creators in 4 different categories
Products by Branch Basics
Creators who rep Branch Basics
Competitive landscape
Real brands closest to Branch Basics by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Truly Free | 2 | 0% |
| Begley's Cleaning Products | 1 | 0% |
| Biokleen | 1 | 0% |
| Blueland | 7 | 7.7% |
| Simple Green | 2 | 0% |
The real story
📈 Mentions up 67% in the last 30 days (5 vs 3)
🆕 1 creator discussed this for the first time this month
👀 Smaller creators were talking about this 821 days before larger ones
📊 Being discussed by 2 mid-size, 2 major creators
🎟 5 active creator codes right now
💼 5 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 16 mentions across 7 creators · Strong evidence
Top creators
Be Well by Kelly Leveque
4× · Last mentioned Yesterday — ongoing since 3mo ago
All on the Table with Katie Lee Biegel
3× · Last mentioned 2w ago — ongoing since 5mo ago
Julia and Hunter
3× · Last mentioned 4d ago — ongoing since 28mo ago
Dr. Gabrielle Lyon
3× · Last mentioned 4d ago — ongoing since 1mo ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
micro
mid
2
macro
mega
2
Longest partnerships on record