Black Rifle Coffee
"A coffee company that sells premium coffee products."
3
creators
45
total mentions
Snapshot
Creator activity up 31% over the last 30 days, driven mostly by recent paid activity, not organic buzz.
Mention activity, last 90 days
17 this month ↑
⚠ Mentions are concentrated in just 3 creators
First mentioned by Mat Best on Aug 2017 — 111mo ago
Best deal available
50% off FOR LIFE, Free Shipping, AND 3 Free Gifts
via The Graham Allen Show
💚 Creators who genuinely love Black Rifle Coffee
"Love my Black Rifle Coffee! Waiting for the kids to wake, so I can help them open presents with a flame throwe…"
Last mentioned 1mo agoCategory reach
Niche — concentrated in 2 categories
Creators who rep Black Rifle Coffee
The real story
💚 Mat Best kept recommending this after the paid deal ended
🔁 1 creator mentioned this organically more than once
📈 Mentions up 31% in the last 30 days (17 vs 13)
👀 Smaller creators were talking about this 3250 days before larger ones
🎟 1 active creator code right now
💼 17 sponsored mentions in the last 30 days — worth knowing if recent buzz is organic or a marketing push
Based on 45 mentions across 3 creators · Moderate evidence
Top creators
The Graham Allen Show
30× · Last mentioned 3d ago — ongoing since 1mo ago
Mat Best
12× · Last mentioned 1mo ago — ongoing since 111mo ago
Tucker Carlson
3× · Last mentioned 2mo ago — ongoing since 3mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
mid
macro
mega
2
Single tier — one or two large creator deals
Longest partnerships on record