First mentioned by XO, MaCenna on Dec 2023 — 34mo ago
💚 Creators who genuinely love Benjamin Moore
Category reach
Niche — concentrated in 1 category
Creators who rep Benjamin Moore
1 creators already love Benjamin Moore
Genuinely, exclusively unpaid mentions — no code or link ever attached
| Home RenoVision DIY | 1 mention |
The real story
📊 Being discussed by 2 mid-size, 1 major creators
Based on 6 mentions across 3 creators · Moderate evidence
Top creators
Alexandra Gater
4× · Last mentioned 3mo ago — ongoing since 5mo ago
Home RenoVision DIY
Last mentioned 5mo ago
XO, MaCenna
Not mentioned recently — last seen 34mo ago
Platform fingerprint
Paid-heavy overall, organic signal on YT
Creator tier spread
nano
micro
mid
macro
2
mega
1
Top-heavy — reaches large audiences only, no grassroots signal
Longest partnerships on record