Bellroy
"A travel backpack designed for one bag travel."
5
creators
6
total mentions
Snapshot
Creator activity down 100% over the last 30 days.
Mention activity, last 90 days
0 this month
First mentioned by David Zhang on Jul 2019 — 87mo ago
Best deal available
10% off
via The Thrifty Traveler Podcast
Category reach
Niche — concentrated in 1 category
Creators who rep Bellroy
Competitive landscape
Real brands closest to Bellroy by what they actually make
| Brand | Creators | Unpaid % |
|---|---|---|
| Monos | 1 | 100% |
| eBags | 1 | 0% |
| Zingaro | 1 | 0% |
| Bostanten | 1 | 0% |
| Peak Design | 6 | 0% |
The real story
📊 Being discussed by 1 smaller, 2 mid-size creators
Based on 6 mentions across 5 creators · Moderate evidence
Top creators
The Thrifty Traveler Podcast
2× · Last mentioned 2d ago — ongoing since 2mo ago
David Zhang
Last mentioned 6d ago
Basic AF: a (mostly) tech podcast
Last mentioned Yesterday
Oliur / UltraLinx
Last mentioned 6d ago
Platform fingerprint
Entirely paid coverage across all platforms — coordinated campaign
Creator tier spread
nano
1
micro
mid
2
macro
mega
Longest partnerships on record